Deep Cove Aqua Farms Limited is a seafood buyer, processor, supplier and wholesaler.
Our business is running the whole year. Our products include live lobster, mackerel, herring, capelin, cod, scallops, halibut, turbot, whelk, eels and bait. We purchase lobster and seafood from fishers and other companies in Atlantic Canada.
Product is stored, graded, packed in our Blandford processing facility and shipped to the United States, Europe, and Asian countries, especially China and Japan. Our objective is to dramatically increase our Asian sales by hiring a Marketing Coordinator to focus there.
We are now hiring ONE full-time, permanent, experienced Marketing Coordinator (NOC 11202).
Salary: $35/hour, 35 hours/week
Location: Blandford, NS
Start Date: As soon as possible
Duties and Responsibilities:
• Conduct overseas and domestic market research and analysis to determine the marketing and advertising needs for Deep Cove’s seafood products.
• Provide marketing plans and budgets.
• Design sales promotions, advertising, and sales strategies.
• Implement of Deep Cove’s marketing plan and sales strategies.
• Coordinate social media efforts including content creation, scheduling, and client engagement across E-marketing platforms.
• Responsible for creating marketing materials, including brochures, email campaigns, advertisements, and product catalogs.
• Organize and execute trade shows and events, for overseas and domestic markets, to promote Deep Cove’s products and build relationships with key stakeholders.
• Monitor industry trends and competitor activity to identify opportunities for growth and differentiation.
• Collaborate with the sales team to develop marketing collateral and promotional campaigns that drive customer acquisition and retention.
• Track and analyze the performance of marketing campaigns and make recommendations for improvements.
• Act as spokesperson for Deep Cove and answer written and oral inquiries.
• Ensure brand consistency across all marketing initiatives and customer communications.
• Provide administrative support for marketing-related projects as needed.
• Other duties may be assigned.
Employment Requirements:
• A university degree or college diploma in business marketing, public relations, communications, or a related field.
• Minimum 5 years of experience in marketing or coordination role. While prior experience in the seafood industry is NOT required, a strong understanding of marketing data and consumer behavior are essential.
• Speaking of Asian languages such as Mandarin, Japanese or Cantonese is an asset.
• Familiarity with Asian culture and experience in marketing in Asia would be a significant asset.
• Strong team work and leadership skills.
• Strong organizational skills with the ability to manage multiple projects and deadlines.
• Strong knowledge of digital marketing tools and platforms.
• Experience with event planning and trade show is a plus.
• Ability to work independently and collaboratively in a fast-paces environment.
• Outstanding written and verbal communication skills.
• Sufficient skill in Microsoft Office Suite.
Please send your resume to deepcovecanada@gmail.com for application.
No phone calls or drop-ins. We thank all applicants for their interest; however, only those selected for an interview will be contacted.
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